Websites
Before an AI could fill pages of websites with the fluff that we call content, we copywriters wrote it all. From initial wireframes on a whiteboard to final development and every client-requested edit after launch, I wrote the content and worked in tandem with designers and developers to give old websites a facelift and bring new ones to life.
Platform Partners
G Squared
Private Wealth
I don’t need an AI to understand the ask, write the copy, simplify, shorten, edit and strikeout. I take the time to understand the client, the industry, and the language they use. I understand clients will question every word choice in any given subhead and a reason besides, “it sounds good” is usually mandatory.
I learned how to draw eyes, clicks and attention the hard way. It’s nice to have the tools to shorten the process, but it’s better to have someone who knows good strategy from generative fill.